Tag Archives: growth

Are 37Signals Getting Real?

A recent post on 37Signals’s blog is interesting. Jason wants somebody to help them with customer conversion and retention.

One of the reasons why I like 37Signals is that they truly subscribe to the model laid out by the Cluetrain Mainfesto. 37Signals have without doubt turned their organisation “inside out”, as the Manifesto predicts modern firms will. They have even taken this one step further with the publication of Getting Real – The smarter, faster, easier way to¬†build a successful web application.

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