Test-Driven Design: A Little Method Goes a Long Way
by Jonathan Baker-Bates on April 15, 2012
At hotels.com we’re pretty test-driven. We’re testing stuff all the time on the site with multi-variate or A/B tests of various kinds. But as I always point out, doing tests (or indeed any kind of quantitative or qualitative research) is easy. It’s what you do with the results that count. So when I see a […]